In our three-part blog series, we show you how two childhood friends founded NIKIN and wanted to give something back to nature. In the second part, learn how Robin involved his whole family in the young company.
In our three-part blog series, we show you how two childhood friends founded NIKIN and wanted to give something back to nature. In the second part, learn how Robin involved his whole family in the young company.
Jeffrey, Robin, Lester and Nicholas (from left to right) worked on the NIKIN project alongside their jobs and studies.
In the first part of the blog series you saw how Nicholas and Robin ordered the first 60 Treeanies and sold them immediately. Shortly afterwards, hundreds of people ordered the caps. Nobody expected such a rush. The two sometimes worked night shifts until 3 a.m. and went back to their real jobs in the morning. Accordingly, the two urgently needed energetic support. Robin therefore involved his whole family in the small business without further ado. The Gnehm family supported NIKIN wherever they could. Robin's parents sewed the labels onto the treeanies.
Robin's parents sewed the labels onto the treeanies until all hours of the night.
As Nicholas and Robin were both active scouts, the two mainly wanted to plant trees with their project. That so many people wanted to join the global reforestation was an unexpected - but very, very positive - surprise. Robin's two brothers Jeffrey and Lester also helped out in the young enterprise. Lester, actually 100% employed as a gardener, took over the logistics and sent the NIKIN packages after work.
Lester Gnehm spent hours after work sending NIKIN packages.
Jeffrey took over NIKIN's communications and continues to do so today.
It was clear that NIKIN needed its own warehouse quickly. So NIKIN moved into a warehouse in Seengen, in which there was a small greengrocer's shop before.
This small house in Seengen was the first official NIKIN camp.
After work, NIKIN employees packed the products and personally delivered them to Seenger Post. The demand for NIKIN products continued to grow rapidly. NIKIN quickly blocked the Seenger Post for half an hour every evening. It took time to post all the parcels.
A small article in the Aargauer Zeitung shows how many parcels NIKIN brought to Seenger Post.
In the third part of the blog series, you can read about how NIKIN became a limited liability company and the story behind the logo.
