In a world where mass production and disposable items still dominate, new ways of thinking are needed - and courageous partnerships. Especially in the merchandising sector frequently cheap, unsustainable products that end up in the bin after a short time or are never used at all. But there is another way. NIKIN and Pandinavia are working together to show how the circular economy works in practice - with circular products, strong values and a clear goal: to make the future more sustainable.
Why the circular economy is more important than ever
Recycling alone is no longer enough. If we really want to reduce our impact on the environment, products must be designed from the outset to be recyclable or even biodegradable - without waste, without exploitation. This is precisely the principle of the circular economy: resources remain in circulation, products are returned, materials live on.
What NIKIN does: Cradle to Cradle Gold & Circular Cashback
NIKIN relies on products with Cradle to Cradle Gold certification, made from the innovative naNea material, the only one in the world to achieve the highest rating in material health.
NIKIN was also the first fashion brand in Switzerland to introduce the "Circular Cashback" introduced: Customers receive money back if they return their product after use - so that it can be recycled or composted.
"Our largeOur parents showed us how it's done: a hoodie was mended, reused and only disposed of at the very end. That's exactly where we want to go again - simply with modern means."
- Nicholas Hänny, CEO of NIKIN
What Pandinavia does: Circular merchandise with LOOP®
With LOOP®, Pandinavia offers the only circular corporate wear line on the Swiss market - consisting of T-shirts that are Cradle to Cradle certified. As an expert in environmentally conscious corporate wear, Pandinavia enables companies to convey their brand messages in an environmentally friendly way - without compromising on quality or design.
"Future-proof merch means that a product not only looks good, but has also been properly thought out - from the beginning to the end." - Pandinavia AG
Why the merchandising market needs to change
Today, too many promotional items are thrown away after events or trade fairs - because they are cheaply produced, not well thought out or simply superfluous. This is not only a burden on the environment, but also on the image of companies that actually want to be sustainable.
The key lies in quality rather than quantity - and in products that create real added value through circular concepts.
Together for a circular future
NIKIN is working with OceanSafe to bring innovative materials such as naNea to the market. Pandinavia contributes its expertise in the merch sector and makes circular products accessible to companies.
Together we show: The circular economy works - when brands, manufacturers and distributors pull together.
"Circular products need strong partnerships. Only together can we bring real alternatives to the market - and thus change it."- Nicholas Hänny, NIKIN
Conclusion
The circular economy is no longer an option, but a necessity. Companies that rethink today are not only safeguarding their reputation - they are taking responsibility for future generations. NIKIN and Pandinavia invite other companies to rethink merch: high-quality, sustainable and circular.
